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Wednesday 10 September 2014

Apple Pay: Easy Digital Payment From Your New iPhone 6 and 6 Plus

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Apple Event 19

Apple Pay: Easy Digital Payment From Your New iPhone 6 and 6 Plus

aakash chandra 
Apple introduced its long awaited and much-leaked iPhone 6 and the 6 Plus. Of course, you must have heard loads about the new smartphones from the Cupertino based tech giant. But there was one amazing innovation presented at the event that is going to make shopping easy, really easy. It’s called the Apple Pay.
With the new iPhones, Apple introduces the NFC radio on their phones. With Apple Pay all you need to do for paying at stores is bring your phone near the payment sensor, and that’s it, your payment is done. Apple pay is available on both, the iPhone 6 as well as the iPhone 6 Plus. It uses the Touch id for secure payment.
Apple Pay is a revolutionary way of payment.
Well, well you say, what about security, Apple hasn’t had the best of PR in that respect. Well, Apple is leaving no holes barred, the company has inducted a security chip called the Secure Elements on the phones. Not just that, with this new technology, even your name and purchase details remain hidden from the cashiers at the store. You simply pay by keeping your thumb on the touch ID sensor.
Apple has also take special care that your financial data such as Credit card and account details from falling into the wrong hands. All your credit cards are stored in the Passbook app that doesn’t store any physical data on the device like credit card number and the CVV number. Instead, what you get is a One Time Payment(OTP) number for every transaction that gets transferred to the bank, so neither Apple  nor the merchant gets to know your details.
The most important bit is that if your Phone gets stolen or lost, you can simply use the Find my iPhone app and suspend all transaction from the phone. As the details credit cards are not physically present on the device, you don’t even need to cancel your cards.
The Passbook stores all the credit card details at one secure place.
Apple Pay also works on the internet. When you go for a transaction on a site that supports Apple Pay, you don’t need to go through the troubles typing in all the shipping details and card details. With just one touch you can pay for the items, and you’ll get a notification with all the details of the purchase.
Adding credit cards to the Passbook is also real easy. You can use the existing cards from iTunes. If you want to add a new card, all you need to do is take an image from your phone and get it confirmed from your bank, and you are ready to shop online.
Apple will begin the Apple pay service from the month of October in the USA. It will partner with some of the biggest chains and services like McDonalds, Subway, etc. It will also work with apps such as Uber, Groupon and of course the Apple online store. Apple pay will also work with Apple’s latest innovation, the Apple Watch.
With this Apple has brought the next generation payment technology in the mainstream that seems fast and secure. To actually judge the technology we have to wait for its implementation, but as of now, we are impressed. With the addition of NFC-enabled payment, Apple has matched up to its adversary, Androids Google Wallet and taken it a step further.

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